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How to achieve the quality and price of the craft gift industry promotion?
发布时间:2017/6/23 11:51:56 | 信息来源:Jiaming GiftAt present, the handicraft industry is in a "vassal disputes" situation, many businesses in order to be able to stand out in the industry have carried out a variety of promotions, price war is one of the most common.
Although these promotional activities can bring profits, but this is only temporary, now consumers are smart, use price war to need to have the degree, have the strategy, otherwise it is difficult to develop.Use price wars correctly!
Some say that the price war is "the simplest and most unprofitable way to compete", which can only cause the gift business to kill each other and hurt each other, but that is not the case. In the case of dongguan jiaming metal products co., LTD., the price reduction is to obtain the cost advantage by means of scientific management, advanced technology or system .
In the whole development of the gift industry, however, the price reduction is not only the test of cost and sales, but also the survival frustration. A gift, said an official with the company in the current circumstances, gifts, small and medium enterprises is under pressure, originally occupied cost advantage, no longer has resulted in some companies had to take jerry behavior during production to keep the price advantage. This kind of way is not desirable naturally, long this in the past, the gift enterprise that takes cutting corners to obtain market sales is bound to be eliminated in the market shuffle.
Brand take off quality first!
In the age of "hot and cold", who can survive, who stands out; Who has the capital to control the market, who is the last king. The urgent task is to renew ideas, change ideas and seek new development of enterprises. Because consumer attitudes have changed, they focus more on quality and brand awareness and need more personalized products. "Gift enterprises only constantly renew their ideas to meet the new needs of consumers. The way to go is the long term.
Quality is the principle of development!